Neal Sales-Griffin
I build products with AI, run customer research that actually changes how companies think, and invest in founders. I've backed over a hundred of them across four venture funds since 2008, and I teach entrepreneurship at Northwestern. I split time between Chicago, Chama, and San Francisco.
When I'm not working, I'm snowboarding, gaming, or taking apart whatever new piece of technology I can get my hands on to figure out how it works and who it could help.
How I can help
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▸ Why they actually chose you, Shokuna
Companies usually have a theory about why customers chose them. I run Jobs to Be Done interviews to surface the struggle, the trigger, and the decision. The companies I've built with this method have generated eight figures in revenue. Fourteen years learning from Bob Moesta, who invented it.
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▸ Close the gap you can feel, Takuma
Making progress with AI is more craft than magic. I've taught thousands to code and design, now I do the same with AI. I work with you on the details that separate a demo from a product. Fifteen years learning product craft from Jason Fried at 37signals.
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▸ Think it through together, nsg.vc
Founders often need a sounding board more than capital. Sometimes they need both. I work through the hard calls with you: product, team, timing, whether to raise. I've invested in hundreds of founders across four venture funds since 2008, plus six years running Techstars in Chicago and San Francisco.
What I'm thinking about
- Sam, I Am, Apr 17, 2026
- The Game Changed, Apr 9, 2026
- See more →
Contact me at neal@hey.com.